Carlo Bahamas

Client:  Carlo Bahamas

Services: Branding, Web design, Packaging

Year: 2025


Carlo @carlobahamas, a multi-brand concept store located in the Bahamas, has established a strong presence in the high-end retail sector. Its curated selection includes premium jewelry, fashion garments, and sunglasses, all chosen to reflect the highest standards of craftsmanship and design innovation. Carlo proudly showcases iconic brands such as Jacquemus, Saint Laurent, Loewe, Balenciaga, Bottega Veneta, Marni, Roberto Cavalli, Alaïa, Givenchy, and more.

Arcal was responsible for crafting Carlo’s entire visual identity, including the branding, packaging, website, and social media presence. The creative direction embraced a minimal yet impactful approach, using nude and neutral tones as a nod to the tropical elegance of the Bahamas, contrasted with bold, editorial-style typography. Photography plays a central role in the brand’s universe, with a visual language that feels both elevated and raw.

A collage of four images featuring fashion and leisure scenes, including a woman by a pool, a woman sunbathing with a tablet, a chess set with drinks, and a woman lying on a chair with a tote bag, overlaid with promotional texts.
Modern hotel lobby with wooden ceiling, pendant lights, and a reception desk displaying the name 'Carlo'.
Interior of a modern building with a reception desk made of beige marble, and the words 'CARLO' engraved on it. There are decorative light fixtures on the ceiling, and the area features wooden paneling and shelving units.