These Five Walls

These Five Walls is a full-service website that bridges the gap between wallpaper installation and consumers.

The new brand identity created by Arcal is modern & clean while also being whimsical and friendly. The color palette and complementary visual elements represent the brand’s feminine and playful personality. The symbol -a traditional dollhouse silhouette- visually represents the brand’s business purpose: encourage its clients to be playful and think outside the box when it comes to their wallpaper installation and designing their homes. The overall aesthetic is clean and embodies minimal, chic design.